Lebanon’s tourism sector has $3 billion of investment underway but there is scope for even more, Lebanon’s official National News Agency, or NNA, reports Wednesday citing a tourism ministry official.
Michel Habis, adviser to the Lebanese minister of tourism Fadi Abboud, said there is potential to expand ecotourism, which currently accounts for 3% of general tourism compared with 70% in many countries.
He said Lebanon is also trying to regain its position as a key destination in the region for travelers seeking hospital and plastic surgery, and needs further investment to capitalize on the conference, exhibition and meetings market.
Lebanese officials expect tourist arrivals to grow to 2.3 million this year and to contribute more than $8 billion in revenue to the country’s economy compared with 1.85 million tourists in 2009, according to earlier media reports. Zawaya